Ski touring, once a niche activity reserved for lovers of solitude and wide-open spaces, has become increasingly popular over the years.
This growth has gone hand in hand with an explosion of online content: collaborative route guides, trip reports, shared GPS tracks, gear reviews, and videos on social media. This abundance of resources has profoundly reshaped the way people practice, prepare for, and share their experiences in the mountains.
Today, it’s rare to head out without relying—directly or indirectly—on some form of digital content.
But this richness also raises questions. While some lament the loss of a more spontaneous or poetic relationship with the mountains, others wonder about the long-term viability of these often volunteer-driven platforms in the shadow of tech giants. The rise of social media like Instagram or Strava has changed how people engage with the outdoors, fostering a culture of instant sharing and visibility—sometimes at the expense of useful information.
What future awaits community-driven platforms like Skitour or Camptocamp?
Will content remain collaborative, or shift toward commercial models?
To explore these questions, we spoke with users who shared concerns, hopes, and a deep attachment to a particular vision of mountain culture and sharing.
FEATURE SUMMARY
WHAT DOES THE FUTURE HOLD?
THE DIFFERENT PLATFORMS
HOW IS PRACTICE BEING AFFECTED?
WHAT IMPACT ON GEAR CHOICE?
WHY DO PEOPLE POST?
WHICH PLATFORMS ARE MOST USED?



